5. Uses made of the information
5.1 We use the information that we collect (or procure the collection of) from or concerning you or which you submit to us in the following ways:
5.1.1 to enable the proper maintenance and / or operation of our site;
5.1.2 to ensure that content from our site is presented in the most effective manner for you and for your computer;
5.1.3 to provide you with information or products that you request from us;
5.1.4 to provide you with information concerning products made available by us;
5.1.5 to carry out our obligations arising from any contracts entered into between you and us;
5.1.6 to allow you to participate in interactive features of our site, when you choose to do so;
5.1.7 to notify you about changes to our site;
5.1.8 to allow us to consider your comments, queries and suggestions and respond, if necessary;
5.1.9 to comply with any legal obligation;
5.1.10 to enable or facilitate the exercise of our rights under the terms and conditions relating to the use of our site; and
5.1.11 to protect our rights, property, or safety, or others.
5.2 We may also share the information that we collect (or procure the collection of) from or concerning you or which you submit to us with our business partners for marketing purposes or may send you information about other organisations’ goods or services. We or our business partners may contact you by mail, telephone, fax, e-mail or other electronic messaging service with offers of goods and services that may be of interest to you. By providing us with your fax number, telephone numbers or e-mail address, you consent to being contacted by these methods for these purposes. If you do not wish to receive marketing information from us or our business partners please email us at dan@yourpiecebakingcompany.com or write to us at Monimail House, Monimail, Fife, KY15 7RJ.
5.3 We may keep personal data we collect (or procure the collection of) from or concerning you or which you submit to us for a reasonable period for the aforementioned purposes.